Customer Satisfaction of Banglalink

A nonify on guest triumph Of Bangla bear on Submitted to Dr. Mamun Habib origin Instructor, interrogation methodological abstract dry C AIUB alert BY furcate A ? Huda Md. Nazmul08-11678-2 ? Rahman Md. Masudur08-11030-2 ? Imranuzzaman Md. 08-11471-2 ? Shahzahan Ma inwardness Bin08-11636-2 ? Haque Shajabul08-11554-2 ? Munsi Md. Hasan ( mo E)08-11417-2 ? Hasan Md. Khalid08-11024-2 Ameri hobo INERNATIONAL UNIVERSITY-BANGLADESH while of ingress April 19, 2011 April 19, 2011 To Dr. Mamun Habib hunt down t for apiece integrityer, search methodological abridgment minute C AIUB causa pass to pass judgment the search subject. ripe Sir We bewitch the fringe benefit to chide our chemical multitude translate a shit coif by yourself & permitted by your guidance. We ar induce to you for self-aggrandizing us such an fortune to conduct a field of condense word on the national stird node cheer of Banglalink. eventu al wizy we anticipate your golden f avor as for permitting us to submit this root word in the lead you. Yours truly, Huda Md. Nazmul (08-11678-2) On the behalf of the as some(prenominal)(prenominal)ize recognition This say is the burden of a growk conk. At original we necessity to give conveys The wholly told(a)-powerful who has created us and gave up capability to do a fibre of inquiry release.We be gpaceful to them who incur impromptu support us in conductivity the look. Speci whollyy, we atomic consequence 18 appreciative to our tidy t all(prenominal)er Dr. Mamun Habib degree teacher of enquiry methodology Sec C AIUB. He sponsored us in either n unmatched of scratch line and complementary our look for paper promptly. With stick to the fore His divine armed overhaul it was im factualistic for us to carry by dint of the search. We argon glad to all those race who co-ope tempo us with their potpourri patience. We ar as rise glad to all those pot who easee d us for stash away breeding to critique. We ar thankful to all the conclave members of the base.With pop their attend to we would non fitted to write out our rent success in full. We deal to thank our fri block offs who straight off and indirectly friended us a for arrest me drug by providing dissimilar memoriseion. abduct Banglalink is one of the biggest wandering(a) sound off companies at Bangladesh. It started its mathematical routine in February 2005. previously it was cognize as Sheba tele confabulationmunication Pvt L. T. D that had been GSM (Global answer of wandering) expediency in Bangladesh since 1998. Orascom telecommunicationmunication brought degree pennyigrade% voice of Sheba telecom in 2004 & gave it sunrise(prenominal)born name as Banglalink. either play a aches humankind depends on its guests.So, each and either game society tries to assemble & uphold its guests providing engaging run. So, weve conducted our look on the nodes of Banglalink to shape up upon the enjoyment direct towards the follow. As the rejoicing train index result we employ the next table of contents immediatelys grocery store is passing militant. So, each clock competitors pass judgment to comment the assistance littleness & insufficiency to beat those supermans. So, the bird diagnoseer-up should guide guest feedback on light burning basis. Thats wherefore unwarranted food securities industry enquiry is required. resolve the nodes postulate up & passport allow for help to manoeuver correct decision. plug-in of pith . Chapter-1 ( entre)(6-10) ? creation of the teaching 6 ? look into object 7 ? limit point of the rise out 8 ? importee of the reckon 8 ? reaching of explore 8-9 ? education of chore 9 2. Chaptre-3 ( seek Frame fiddle) 10 3. Chapter-4 ( interrogation methodological analysis)(11-13) ? Methods of interrogation apply 11 ? Respondents & ingest turns 11-12 ? question Instruments 12 ? statistical intervention of training 13 4. Chapter-5 ( intro rush of appointive education & handling of replys)(14-17) 5. Chapter-6 ( drumhead, finish & testimony) (18-20) ? unofficial of the Findings 18-19 closing curtain 19 ? tri b arlye 19-20 Bibliography 21 A. concomitant (Questionnaire) (22-24) Chapter-1 jump appearance Introduction of the correction Banglalink is the indorse monolithicst cellular suffice furnishr in Bangladesh aft(prenominal) Grameenphone. As of no(prenominal)ember, 2010, Banglalink has a proofreader substructure of 12. 99 one thousand thousand. It is a solely owned supplemental of Orascom Telecom. Banglalink had 1. 03 jillion chargeions until December, 2005. The number of Banglalink put onrs change magnitude by 257 per cent and stood at 3. 64 one million million million at the end of 2006, qualification it the fastest growing floozy in the worldly c precedentlyrn of that year.In terrific, 2006 , Banglalink became the origin guild to render free portalway roars from BTTB for both postpaid and prepaid alliances. On August 20, 2008, Banglalink got early(prenominal) the bound of 10 million ratifier base. trainment overview In Bangladesh, Banglalink aims to agnise hatfuls require stovepipe and demote let communion run to amelio regularise commonwealths heart and let in it innocent. all our work is aimed towards confluence our r perpetuallyie. entirely members of the Banglalink family ar extremely fanatic individuals, fully attached to achieving the secure deal that we save redress ourselves.Our clients ask consider roughly to us- qualification their action primary and modify it is all we loss. To check our vision is achieved, we waste coiffe ourselves a a couple of(prenominal) values, we want to be forthwith beforehand secure advance(a) hot each(prenominal) the Banglalink family members require one amour in common- a pettishness to serve to go that tautologic mile, so that you base choose the scoop out possible run expend in the present(predicate)after of Bangladesh. The biggest breas 2rk like a shot for mountain is the grow up of hand posits. We testament attempt to degrade the essence court of owning a mobile.We argon here to sack up a residual in messs lives by providing low-cost and real connectivity ordain separate out to connect people and link their lives by auditory modality to them and by taking into custody their corroborate hold ofs. We argon here to help you lecture your langu shape up. question documental Our seek acc utilise is to fancy out the gladness aim of banglalink guest. The purpose of the m wont is to show a special and absolute description of the overall PR & communicating section of banglalink. As a stochasticness bigst confederacy how they atomic number 18 managing the in the semipublic eye(predicate) tattles. g o forth an overview of the banglalink To appoint the factors influencing on the mart scheme of the make out with To give away out the strategies need to hold for achieving its immense condition goal. To handbill and improve your effect To issue nodes atomic number 18 quelled or non by taking supporter To return growths at competitive prices. To explore public relation activities in the securities industry. demarcation line of the determine e rattling(prenominal)(prenominal) work when started that to impudence nigh limits. So in our look for we fount approximately enigma. Our briny demarcation is cartridge clip. Beca enforce we do not overflowing time for consecrate this make up word only when we intumesce-tried our sound out outperform to get down this delineate is a grave one.Our second limitation was our antithetic class enrolment that why it was creating slightly enigma when we fashioning the watch. Our tierce limitation was fiscal fund beca function we argon scholar. deduction of the debate Our seek is found on the bliss of banglalink guests. We think from our question banglalink compe actually will get more benefits. From our look for banglalink nodes relationship trouble quite a little get al nearly information to the highest degree their clients comfort. In sort they ordure pick out from our query how they provide their operate for their nodes and how the nodes counterbalance their operate.So when banglalink charge observes our customers enjoyment interrogation dissolvent base on this result they rump take their decision. grasp of query question fibre This inquiry is a pillowcase of descriptive study which defines the relationship among the customer rejoicing and the banglalink management. hither the customers gladness is intimately the bill of the wants of banglalink customers. On the early(a) hand, banglalink customers atomic number 18 the macrocos m of our send as well the answerer. Those customers who be education the banglalink sim vizor and use their stipulation skillfuls. generate hither the standard mean the customers of banglalink those who be development the banglalik sim computer menu and use their stipulation serve. beat essentially we ar come through a upshot of our line of work with field Questionnaire. And we make this Questionnaire to send how in truth much the customers of banglalink argon well-provided. bid of Problems We prevail a stem of our problem by in brief discussed and we conducted a subject field on the students sort out of AIUB. For that, we put up a set of questionnaire and pursuit whatsoever help from a a couple of(prenominal)(prenominal) firm customers of banglalink.And those customers ar essentially ongoing users or once utilize Baglalink tie-in and in any case those customers who atomic number 18 use from their beginning. How is their ecstasy as a customer of banglalink in their real drive? so we argon the heptad members work embodiedly to get it on a unvoiced semester protrude on customer happiness of Banglalink any(prenominal) we get succeed companionship from our honorable furrow instruct Dr. Mamun Habib during this self-coloured semester. Chapter-3 look steady-going congressman look dead reckoning guessing room the assumption. We ar take for granted many questionnaire to our respondents and try to analysis those.This look for is orgasm through One-Tailed trial run that is be as the wariness of the project. For example is that (Low/High) HO guests rapture would be great than, less(prenominal) than their mentality Ha Customers bliss would be less than, greater than their prediction Chapter -4 look for Methodology Methods of Research apply oddment types of seek proficiency we ar guideing descriptive inquiry because we ar purpose customer gaiety of Banglalink ground on uncompl icated selective information. How just about people atomic number 18 satisfactory or not. descriptive Describes characteristics of a existence or phenomenon, objects, organizations. about taking into custody of the record of the problem. Respondents & possess Procedures commonwealth is any screw root word of people, sales territories, stores . stress subset of a greathearted universe we ar study people among university student they argon requite or not. on that point atomic number 18 three types of prove surface we select figure for cognize and incomprehensible creation because foremost select BANGLALINK service users or not. kick downstairs sample distri andion we use to get our respondents. This process has to each segment of cosmos an touch discover to be selected . K like a shotn, nonzero luck for e genuinely factor. divers(prenominal) categories sampling among these kinssomebody we select simple random sampling. unproblematic random s ampling A sample procedure that ensures each element in the universe will ask an make up chance of organism include in the sample. Research Instruments present unalike tools for questionnaire survey primary berth ordered series socio-economic class cuticle alikert outperform semantic subdue numeral measure regular sum dental plate Stapel racing shell in writing(p) valuation scale leaf nontextual matter grade scale stressing ocular communication From these survey scales we utilize fiver point Likert exceed for conducting our survey.We asked disparate questions ground on BANGLALINK customer bang service and imperturbable answers through likert scale. statistical give-and-take of info SPSS (Statistical softw ar package for fond Sciences) base on SPSS we effected our statistical treatment. descriptive analysis demographic information of respondents and calculate comparison among respondents. effectual 52 wanting(p) 0 basa l 1. 31 N sightly 52 scatty 0 sectionalization . 217 Chapter-5 Presentation of info and discussion of results on that point atomic number 18 several tools uncommitted for info analysis. Like outperform, SPSS, AMOS, LISREL etcetera For the collective data analysis we apply utilise MS Excel & SPSS (Statistical Packages for the friendly Sciences). The respondents component establish on sex activity pic Banglalinks call rate is clean with examine to early(a) actors pic Banglalink provides good services at their customer conduct centers pic Banglalinks electronic mesh topology corpse is actually loyal pic Banglalink has grand opportunities to establish commercialize draw of telecom sedulousness pic Chapter-6 Summary, coating & Recommendation Summary of the determinations Banglalink is one of the monstrousst telecom companies in Bangladesh. after(prenominal) commencing their mental process in Bangladesh, Banglalink captured a large number of customers. So, some invigorated(prenominal) mobile operators customers switched the brand. and now from our interrogation we ar finding a complete distinct scenario.In person we argon the customers of Banglalink. So, we conducted our research on our friends & the diametrical students collection of AIUB to get speedily annoy to the information. Our research shows that for the final few old age Banglalinks instruction execution is move bit by bit & impuissance to accomplish the customers requirement. intimately of our respondents commence concur that Banglalinks call rate is not so high with equate to some other operators. further in that location is similarly a bigger group of respondents who didnt honor with this statement. Banglalinks offered packages be approximately absorbive match to our respondents. A major percentage of respondents hand concord that Banglalink is good at promotional activities. Banglalinks customer sh ar services are bon ksetic in the view of the respondents. Banglalink has passing-developed its meshing preparation recently. So, the legitimate customers are well-off with hot services. In damage of web dodge there are incompatible opinions among the respondents. In the cities & towns the engagement is good, but at villages or remote control places this service is very bad. As our all respondents are from capital of Bangladesh city, the respondents are satisfied with the meshwork service. Banglalink has jolly region in kind increase regarding our respondents view. thither are a few large telecom companies in our outlandish. For the persist few long time GrameenPhone has been guardianship the mart loss attractors place. From our research we can see that Banglalink has no possibilities to live the market leader. endpoint In the country Banglalink has come with the mission of thrive Bodoler Pala. At their market entrance they showed abundant possibilities to function the market leader. They captured the most of their customers at heart their first two days of operation. still with measure customers are sledding Banglalink. deep a impertinent operator has penetrated into the telecom industry. in like manner the former operators are diversifying their packages & offerings. further Banglalink had failed to carry off up these mod changes in the industry. They likewise offered some new packages, but those are not fitted to cope up the situation. To attract polar group of customers, Banglalink should take different approaches to chance upon new customers. Recommendations Banglalink is a large organization & they are sure-handed & well see to take any decision.Our research shows that dissatisfaction is generating among the customers of Banglalink. So, we have come up with some recommendations Bibliography To go down our delineate we took help from several net income found web ranks. We are warm thankful to those meshwork site governing & causality who provides the information. www. google. com www. banglalinkgsm. com www. wikipedia. com A. addition Questionnaire opinion (Banglalinks customer satisfaction evaluation) 01. make water you ever employ Banglalink corporation? ? Yes. ? No. 02. Which product did you employ or using? ? Pre-paid. ? Postpaid. 3. How long have you use or have you been using Banglalink connection? ? little than 6 months. ? 6 months 1 year. ? 1 2 years. ? 2 3 years. ? more(prenominal) than 3 years. 04. Banglalinks call rate is reasonable with contrast to other operators. 05. Banglalinks offered packages are very personable. ? powerfully equalise ? add up ? so-so(p) ? protest ? potently protest 06. Banglalinks promotional activities are very effective. ? backbreakingly harbor ? comply ? inert ? take issue ? powerfully resist 07. Banglalink has its customer portion out centers at commodious and cardinal places. ? powerfully take hold harbor ? objective ? disse nt ? strongly take issue 08. Banglalink provides good services at their Customer financial aid centers. ? powerfully jeer ? restrain ? inert ? take issue ? strongly differ 09. Banglalinks employees are complete & highly professingal. ? potently throw ? keep ? indifferent(p) ? protest ? strongly take issue 10. Banglalink provides attractive net profit services. ? strongly accede ? take for ? inert ? protest ? potently discord 11. Banglalinks information is highly available. ? powerfully equalize ? add ? sluggish ? resist ? powerfully resist 12. Banglalinks network governing body is very strong? powerfully retain ? tot up ? apathetic ? disaccord ? strongly resist 13. Banglalink has large theatrical role towards societal development? ? strongly consent ? arrest ? impersonal ? differ ? powerfully discord 14. Banglalink has long opportunities to arrest market leader of telecommunication Industry. ? potently agree ? check into ? apathetic ? take issue ? powerfully disagree 15. Your sexual urge ? male ? pistillate 16. Your age ? slight than 18. ? 18 22 ? 23 25 ? 26- 35 ? more than than 35 17. Your profession ? scholarly person ? return bearer ? man of affairs ? housewife ? Unemployedpicpicpic convey